I’ve had an epiphany of sorts lately, or at least a turn-about in my perspective that I would describe as radical. In short, I’ve embraced the effect of market forces on the arts, and on writing in particular. Heretofore, I’d stubbornly held onto the idea that writers were creating a private vision, nurturing a subtle relationship with an intimate muse. More to the point, I disparaged the market, oh cruel, unappreciative, capricious market, forcing writers to live and work in anonymity but with integrity. Something like that.

I certainly didn’t see the writer as a business person. Why should the writer, who must daily summon the courage to dredge her soul–and that of her neighbors–also worry about marketability, profitability, and spreading the word about a product so worthy as the book?

All this has changed, and more.

Think of Michelangelo. He didn’t wake up one day with a vision to paint the ceiling of the Sistine Chapel. This was no quirky artistic impulse, some sort of installation project. No–it was a commercial job, an assignment. Nonetheless, he created immortal art on the job, prone on scaffolding, painting the hand of God. People have lain on their backs for money and done worse.

Raymond Carver produced many a short story because he had a wife and kids and had to pay his rent in Chico, California. Do we wish he’d had the leisure to forgo that writing?

I’ve mentioned that I’m taking a marketing course, one that has integrity and even love writ into its principles. I’ve been studying how you think about what you do, how you talk about what you do, whom you serve, how what you do addresses the urgent needs and compelling desires of your clients. Then I’ve been thinking about how all of this business sense applies to fiction.

Are writers service professionals?

I pose this question and all my old objections surface: the originality and honesty of the writer must not be compromised by some sort of base grappling with supply and demand.

But Charles Dickens rewrote the ending to Great Expectations to please his editors and the audience of this serialized tale. Shakespeare stooped to greatness to garner a laugh from the rowdy crowd.

The parenting angle of this rant is this: I am solidly out of the self-centered musing and exploration of my solitary youth. Everything I do is in relationship. Demand and supply. Demand and supply. It’s humanizing. The expression “navel-gazing” itself might remind us that we were, each of us, nurtured into being from somebody else’s body. That very belly-button of solitude is the site of our first and most dependent inter-relationship.

What happens to a book when its author is concerned with attracting readers?

First, it means the characters must be fascinating, the plot enticing, the language compelling, the world drawn so that the reader is drawn in. None of this is bad for art. If we are modern-day Scheherazades, tale-telling to save our lives, our lives dependent on the continued interest of our listeners and their insatiable curiosity–fed by our craft–to know what will happen next, does this repel the intimate muse? Is she the sort who will not let you take her out in public? Who will not kiss you on the dance floor? Beware the finicky muse. She will not supply your bread and butter.

David Mamet said, “If you have something to fall back on, you will.” And yet by setting the writing to one side and the money-earning, world-facing self to another, we force ourselves to fall back on something else. The most prolific writers I know have a working-class work ethic. Work doesn’t surprise or offend them, and they understand that writing is work–making it and selling it.

A cousin of my great-grandfather invented the heating and cooling system for the Ford. My great-grandparents moved into a small apartment with this man and his wife, so that they could live inexpensively, and they all worked–my great-grandmother made hats and sold them door-to-door–so they could invest in the company that would make these heating and cooling systems. They became very rich, and it’s taken three or four generations to turn that fortune into the exhaust fumes of family bickering.

But what if the inventor of the heating and cooling system had felt that the effort of thinking of the thing was enough, was all that he could be expected to do? What if my great-grandmother made hats but did not want to sell them, wanted them to sell themselves by dint of their beauty and worth?

My communist, trust-funder grandmother may be rolling over in her newly minted grave as I extol the virtue of market forces on art, but if she’d been forced to complete her decades-long project, a screenplay about the Haymarket martyrs, the world would be a better and a richer place, both. If she’d been hungry not only in her soul but in her stomach, she’d have accomplished more.

It is a false luxury and a disservice to imagine that you do not have to peddle your wares if what you make is art. If you were making a better spark plug, you’d have a business plan. It’s time for writers to do the same.

One final note: perfectionism is the bane of really good writers, and market forces do a funny thing. They force you to get your best work out in front of people. They support greatness and push against perfectionism. This is a gift no writer can afford to turn down.

To be honest, I had barely read a blog before I got ready to start blogging myself. I was perhaps a bit suspicious of the medium. It’s true that ever since I was a child, with my first Hello, Kitty journal, I could not keep a diary without imagining a future reader. In fairness to the vanity of my young self, the diaries I was most familiar with were those that had been published–Anne Frank, for example. In any case, the blog circumvents the necessity of pretending you are writing for reasons of personal growth, even as you become most aware of your desire to grow, personally.

I have admired writers who are willing to grow in public. Michelle Tea is a wonderful example. She is prolific and talented and has written with a work ethic I envy and then gotten her work out to a growing public (via spoken word tours–the infamous Sister Spit–and publication) since she (and I) was quite young. This means that she’s gotten better, and broader, in front of that public.

Yesterday in the car, Angie played a part of a podcast for me in which the speaker made an important distinction between the natural, healthy dissatisfaction a writer or creator feels towards the work he or she has done and contempt for that work. There is slippage between the two, and contempt does no good, since it casts doubt on the worthiness of everything you do or might do. Dissatisfaction, on the other hand, will push you to stretch, to grow. To try something different. (Although the boys were not interested in (their or my) listening to the entire podcast, Angie tells me that it was from Accidental Creative, which seems like a great group.)

I considered publishing my daily writing of this NaNoWriMo novel that I’ve been working on for the past twelve days (not including today, yet) and which I will be writing for at least the next eighteen days. My idea was to post a sort of blog-style rough draft of this fictional story in installments, much as Dickens published Great Expectations and other of his novels. Then I remembered that I am not Dickens. Actually, I just thought that the pressure of writing a novel in thirty days might not withstand the additional pressure that the novel be readable.

Another part of me, though, longed for the tension, excitement and sheer storytelling demand an audience would create. Shahrazad had no time to erase her efforts and throw up her pages in despair. Shakespeare purportedly scribbled lines on some Elizabethan index cards and handed them to his actors. The ur-storyteller caveman had to create some serious questions in his listeners or risk being tossed out of the cave. And not just Plato’s cave.

In general, I have been guilty of revising for too long, if there is such a thing. I have let dissatisfaction slip into contempt. The problem is, of course, that with each new book (or draft), one learns more, one grows as a writer, and so that book inevitably becomes the product of a younger, less experienced (if also less despairing) writer. I think I made the same mistakes with having children–I waited nearly until the deadline had passed, wanting to get it right instead of merely to get it done. But with writing and children, I have learned that there is much to be said for getting it done as a path to getting it right.

Then, too, watching little people grow in public, it becomes clear to me that nothing can eclipse the brilliance of embracing wherever you are in the moment. I think of Charlie clapping his little hands together in self-approval when he shoots a basket or puts away a toy. I think of Leo’s pleasure in learning to say the “O” in E I E I ____. We delight in them when they can hold their heads up and then when they can play peek-a-boo and then when they can feed themselves a bite and then when they can walk and then when they can say an animal sound and then when they can make a joke and then when they can read a book . . . and they learn to delight in themselves, too. At one-and-a-half (or -quarter), no one is looking back and saying, “Hmmm, I didn’t used to be able to walk. What a loser. I should have stayed in until I knew more.”

Whatever its flaws, reality writing has a lot going for it over its fellows in television. I used to worry that people would stop leaving the kinds of informal, intimate written records that our parents and grandparents left–letters and diaries. Blogs are not the same, of course. But this is what I started out to say: I have become a convert. I read blogs now. At the end of the night, for instance, I check in on the progress of the cutest, bravest little guy and his amazing moms at Simon Lev, and I always read Amy Wilensky’s amazing entry at Seven Hundred Fifty Words. I am learning about organization and Serenity for the Self-Employed from Heather Boerner, about How Not to Write from Jamie Grove, and on and on . . . Words have always been my medium, and it is a great pleasure to find this living stream of them at this time when I am most house-bound.

I would love to know: what blogs do you read?

Last night we watched part of the new Chris Rock comedy special. Let me say, first of all, that the man is funny as heck. We were laughing hard. He had a lot to say about Obama that was not only funny but astute and telling. He’s also smart–he can read the audience and respond to that “uh-oh” feeling that comes from listening to edgy humor that takes no prisoners.

Angie and I were talking this morning about the part where Chris Rock said that if Obama were president, Black people could stop giving their kids the “you can be anything you want to be” speech every morning before they leave the house. He said, White people don’t give their kids that speech, because it’s obvious. This led Angie and me to discuss (not for the first time) the fact that we are raising two little white boys. They could be president, even in the old days (and let’s hope they are nearly over) when only little white boys could grow up to be president. Then we talked about whether having two lesbian moms would be enough of a handicap to prevent them from being president, and whether Clinton’s (Bill, that is) single mom and alcoholic step-dad were equivalent to having lesbian mothers. I said no; Angie said yes.

This is what we do with our free time while the boys are with their babysitter.

Then we go to the library, sit at the long wooden tables, and get to work. Around us, the economy is tanking, and taking us with it for the ride, I suppose, but we are all paid up on our library fines and have a clean slate when it comes to borrowing all the wealth in this bank of books. Wee-ha!

Just for the record, my mother did give me that speech, since I was a little white (half-Jewish) kid, but also a girl, and it wasn’t so obvious that I could be anything I wanted to be. Except as a reader.

Yeah–there’s the tie in to fiction: the gateway to success for those not wedded too closely to reality. Funnily enough, this is also exactly what most people–interviewers, say, or even readers–refuse to understand fully about writing fiction: characters can be invented out of the thick swirl of internal and external experience, out of the “what if” musings that run rampant in junior high kids like I was, for example, out of that feeling that who you actually are is a quirky twist of fate rather than a destiny, that you might as easily have arrived over there, in that body, in that life.

There but for fortune, we say, but is the fortune always good? I guess this is another confession: every time I hear a piece of someone else’s life, I zip into it and feel around for the fit. I overhear someone say that she’d finished her dissertation after twelve years. First thought: I should get a PhD. Someone writes to me from Kansas City with a look at living in a place that doesn’t value questioning over hierarchy as he feels the Bay Area does, but in an aside he mentions the lower cost of living. First thought: We could buy a house in Kansas City.

In life, I’m a bit of a push-over, then; indecisive and open to all manner of possibilities. My therapist seems to think (it’s hard to be sure between his nodding and questions and my own projections) that this has to do with my fear of committing to one life trajectory, since a single trajectory inevitably ends. Whereas Zeno’s paradox assures us that if we are jumping point to point, halfway to halfway to halfway again, we will never reach the end. In life, this is kind of weak, I suppose. But for the fiction writer, this same waffling, wafting search is like pumping iron for the imagination. I. Could. Be. Anything.

Sure, I can’t be everything. In life, I may only be able to be a handful of things (and some people might succeed in amending the constitution of the state just to prevent one of those things, so Vote No on Prop. 8). But there are lives ahead of me as a writer.

Borges said it better in “Everything and Nothing,” a piece out of Labyrinths which my father read aloud to me one day in what was then his living room and is now mine (speaking of changes . . .). My father had this sonorous voice, hushed in reverence to its own power, and when he read this I felt deeply understood. Which is not to compare myself to Shakespeare or Borges, but only to toss my headpiece in with the rest of the writers, to say, I live by my greatest weakness, which is that I cannot pick one life for good.

Okay, I stole this title from Barbara Sher (the Wishcraft lady), who has a book entitled I Could Do Anything If Only I Knew What It Was. I am about to usher myself and a passel of writers and hopefuls through the process of planning and writing and revising a novel.

In October, we will plot and plan, write about writing, fumble and feel and think our way to the stories we think we will tell. In November and half of December, we will write our a**es off, at a minimal rate of 1667 words/ day. In mid-January, after a respite for perspective and recovery, we will gather again to see what these books are about and to begin to revise them.

But right now, we are about to start (on Oct. 6. To join us visit http://www.elizabethstark.com/courses). And I am asking people to come up with a pitch–character, motivation, obstacles. These are good times for stories. No one can say that nothing happens: corruption, greed, ambition, loss, fear, and a lot of the unknown, looming. And yet, what to write?

I won’t say that there are two types of people . . . but I will say that some people have tons of ideas (but don’t necessarily follow through) and some people seem not to have ideas. My theory is that people who don’t seem to have ideas are just shooting them down before they pop up. Scaring them away.

It is easier to come up with five ideas than only one. Five ideas is like dating; one idea is like getting married on your first date: what if I don’t want to stick with this idea?

The secret, I think, is to trust story. Not a particular story, but the fact that caught in the happenings and imagery and relationships of a story is everything you have to say about the world. Start with a composite of your grandmother and your dental hygienist. Start with a moment when someone loses everything on the stock market. Start with a little boy at the park hugging smaller little boy in a matching shirt until they both fall over in the wood chips and start to cry. (Character, dire situation, imagery.)

When I was seventeen and had just started college, I took a class with Gloria Anzaldua (another amazing writing teacher who died too young. Uh oh.). She has us write a Table of Contents of our lives. This is a great exercise for digging up story.

Shakespeare lifted his plots (stole them, you might say) and transformed them. I’ve heard that Jane Smiley always uses another book as a blueprint. (I know that A Thousand Acres uses King Lear.) Natalie Goldberg (not a great writer but a great writing teacher) would tell you, write down, “I want to write about . . . ” and then keep your pen moving, coming back to this phrase whenever you get stuck. Barbara Kingsolver asks herself a question whose answer she does not know, and she learns the answer in the process of writing her novel.

Start with a story from the newspaper. Or the story of how your parents met. Or the story you invented about that strange guy at the corner store. Think of someone you know and about what would cause this person to change completely. Then make that person a different gender or age or race, give them a different profession in another city; let them become a fictional character.

Take a stack of index cards and write down ten different characters, ten different impossible situations, ten different insurmountable obstacles. Then mix and match.

Write in crayon on big paper. Ride a bus and scribble in a little book. Go for a walk and let the rhythm of your feet turn into words, into a voice, and let the voice tell you its story. Look at someone across the cafe from you and imagine something in his life that changed him completely. Ever wondered, “Why do people do XY&Z?” Make-up a character who does that and let her tell you.

I remember a story–I think it was in a play? or in The Sun magazine?–about a woman who told her young daughter that she was going to teach a drawing class to adults. “You mean they forgot how?” the child asked.

Your mind is full of stories. What are you afraid of, what do you hope for, who did you think you might be? The great thing about the writing experiment we are about to embark upon is that you can start anywhere, explore, and move deeply into a story. Through that story you will discover other stories, discover a voice or voices, discover what you think about some piece of the world and–by extension–about the world itself.